blinkx signs deal to publish editorial content from Getty Images and split ad revenue

blinkx, one of the leading video search engines, has announced that it has closed a deal with Getty Images to publish editorial footage from Getty Images along with contextually relevant advertising to generate advertising revenue to be shared. Recent multimedia content from Getty includes entertainment capsules, sporting recaps, and footage from the upcoming Democratic and Republican Convention feeds in the United States. “We’re delighted to partner with Getty Images, a company that is considered the gold standard in its industry,” said Suranga Chandratillake, founder and CEO, blinkx. “Our viewers will enjoy Getty’s diverse range of high quality content. In addition, with Election Day approaching in the States, our American audiences will particularly appreciate Getty’s up-to-the-minute Democratic and Republican National Convention feeds on blinkx.com.”
“We believe our assets deserve wide exposure, and we’re always looking for innovative ways to make our digital content easily accessible,” said Josh Rucci, senior director of multimedia sales, Getty Images. “We’re pleased to partner with blinkx, whose technology enables us to expand our reach further than ever before.”

Web: http://www.blinkx.com - http://www.gettyimages.com

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