Editorial use refers to the use of stock images in an editorial manner -- that is, anything of public interest or related to newsworthy events -- where there is no benefit, either personal or commercial, by the photographer or licensee.

Normally, in order to use any photograph or image depicting a person, the photographer must get permission from the person. A 'model release' is the standard form used to acquire and document this granted permission. This is to protect the public's "right of privacy" and prevent marketers from using your likeness in advertising. Model releases are not required for editorial use of an image.

Usage Restrictions
The standard royalty free usage requirements apply to editorial use stock images. However, some extra restrictions apply:

• Images cannot be used for personal benefit or commercial gain
• Images cannot be used in any illegal or defamatory way
• Images cannot be used in any logo, trademark, or service mark
• Credit must be given adjacent to the image any time it is used, and should appear in the format: "[photographer's name]/[stock company name]"

Newsworthiness and commercial gain are the key items to remember when determining if an image falls under Editorial Use. When in doubt, it is always best to acquire a model release and proper licensing.

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